action press strengthens night production with new editorial office in Buenos Aires

The photo agency group action press AG is bolstering its night production with the opening of its third international office in Buenos Aires. The new editorial team in the Argentine capital began its work in early April. Two editors primarily oversee the production of entertainment content in video format during the nighttime hours in Europe. The goal is to enhance the offering for the early morning hours, which are crucial for television broadcasters and digital media.

The opening of the editorial office in Buenos Aires is done in collaboration with the US-based agency Grosby Group (Los Angeles), which provides both the office space and specialized editorial staff to action press.

In addition to Buenos Aires, action press has international locations in Stockholm, the headquarters of its subsidiary Stella Pictures AB, and Auckland, where the agency has been coordinating the official photo production for New Zealand Rugby since July last year. In New Zealand and Australia, a total of 18 picture editors and photographers work on behalf of action press.

During the working hours of the new office in Buenos Aires, numerous events from the world of entertainment and show business take place, mainly in the USA.

With the opening of the new editorial office in Argentina, action press leverages the advantages of the time difference and can process content about events occurring during the night in Europe during regular working hours.